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Connecting Growth: Yieldkit is now part of mrge
Meet our brand-new brand: As a member of mrge (formerly: YK Group), we look forward to connecting publishers and advertisers - for growth!
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About Yieldkit

Yieldkit is a technology platform for performance and affiliate marketing that combines content with commerce. Currently many publishers, networks and advertisers are connected worldwide. As part of mrge, we operate internationally and, together with our sister companies shopping24, focusing on product recommendation solutions, and digidip, focusing on premium publishers with influential traffic, we manage to deliver first-class product recommendations with extremely wide reach through sophisticated technological solutions and the highest quality partners.

Matching is done via Yieldkit's machine learning technology. It analyzes publishers' text-based content and matches specific publisher-approved terms with matching e-commerce offers and services from advertisers. Publishers can additionally monetize their content and advertisers benefit from high-performance native text links.

Yieldkit complies with the provisions of the ePrivacyseal criteria catalog, which is based on European data protection law. It is not an accredited certification process in the sense of Art. 42 GDPR. After an extensive technical and legal review, Yieldkit's product "SRVTRCK - Tracking Solutions" was certified by ePrivacy and received the ePrivacyseal.


Yieldkit is a company of the YK Group, which incorporates the work invested by Waterland Private Equity in affiliate and performance marketing. Besides Yieldkit, the group also owns digidip, a specialist for premium content monetization, as well the commerce network shopping24.


How it all started... 

In 2011 Yieldkit emerged from its predecessor which was founded in 2009 by Oliver Krohne, Thorsten Singhofen and Thomas Huben. The original founding company was supported by Lars Hinrichs and his incubator company, HackFwd. From 2011 onwards Yieldkit started to focus on monetization of blogs and websites.

Today Yieldkit is working with many performance networks and has access to active advertiser programs, which are used by premium publishers to monetize their inventory. Worldwide Yieldkit sees over 80 million users every month with an intent to buy products and services online. Yieldkit is now active in over 160 countries.

Since 2021, Yieldkit has been part of mrge (formerly YK Group). The company brings together the strengths of currently three expert entities: Besides Yieldkit other members of the group are digidip, focusing on premium publishers with influential traffic and shopping24, focusing on product recommendation solutions. In the group, Yieldkit succeeds in delivering first-class product recommendations with extremely wide reach through sophisticated technological solutions and the highest quality partners.


We are an international and multilingual team. And even though we cherish our home port in Hamburg, we work all over the world. Our corporate culture is trusting, friendly and collegial, fostering a positive work atmosphere. We ensure stability because we know that it is important for all employees who want to develop in this highly dynamic industry.

Want to learn more or work with us? 



Aleasha Dahms

Talent Acquisition and People Specialist